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David Iwanow

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Keywords and content for global SEO – International Search Summit – London 2019

Keywords and content for global SEO – International Search Summit – London 2019

Two of the fundamentals of international search success are keywords and content localisation. Get these right and you’ll be well…

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Worst Presentation Ideas – TIO 2018

Worst Presentation Ideas – TIO 2018

Gerry one of the organisers floated the idea of highlighting what things folks should stop doing in presentations. I took…

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Learning from ASO testing at scale

Learning from ASO testing at scale

This deck was presented at App Promotion Summit London 2018 covering the topic of what I’ve learnt over the past…

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Data Visualization – Tracking & Reporting Automation – SMXL Milan

Data Visualization – Tracking & Reporting Automation – SMXL Milan

Data visualisation is key for marketers who are looking to tell a better story about what they are doing that…

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SEMRush Live Audit – September 2017

SEMRush Live Audit – September 2017

Craig Campbell hosted my Live Site Audit session on Thursday 21st September where I used SEMRush to audit 3 sites…

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Mobile SEO – Rise of mobile first

Mobile SEO – Rise of mobile first

On Wednesday 5th July I spoke at App Promotion Summit Masterclass on the topic of Mobile SEO. I spoke on…

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Automate or DIE! Search Elite 2017

Automate or DIE! Search Elite 2017

The presentation is not about set and forget SEO activities, but about being more efficient as there a lot of…

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Better measurement of content marketing

Better measurement of content marketing

This Digital Olympus presentation was done based on some feedback and updates to my previous SEO Camp presentation on Measuring…

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Link Building for Dummies

Link Building for Dummies

Link reclamation can be done right or wrong, there are a few ways to screw things up if you cut…

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Judith Lewis interviewed leading upto SearchElite

This May 2017, SearchElite will be running their first event in London with a handful of leading figures speaking on…

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