David Iwanow - Page 3 of 49 - This is the real me

Jono Alderson interviewed leading upto SearchElite

In May 2017, SearchElite will be running their first event in London with a handful of leading figures speaking on…

Continue Reading

Measuring Content Marketing – SEOCAMP’us

There is always a way to measure content marketing impacts if you plan ahead…. Platforms like Majestic, BuzzSumo, CoverageBook, SEOMonitor,…

Continue Reading

Sam Noble interviewed leading upto SearchElite

In May 2017, SearchElite will be running their first event in London with a handful of leading figures speaking on…

Continue Reading

Gerry White interviewed leading upto SearchElite

In May 2017, SearchElite will be running their first event in London with a handful of leading figures speaking on…

Continue Reading

Interview with Arnout Hellemans about CRO

Arnout Hellemans is the first speaker in the interview series leading upto Conversion Elite 2017. Arnout is a well respected Dutch…

Continue Reading

Bing Places Email Verification Added

Bing appears to have quickly followed Google in allowing email verification, but it can’t be a free email service which…

Continue Reading

Mobile App Indexing – App Promotion Summit

On the 7th July 2016, I spoke at App Promotion Summit London on the topic of what people need to…

Continue Reading

Firebase App Indexing – SMX Advanced

Presented during SMX Advanced 2016 the presentation covered what you need to know about Firebase App Indexing implementation, impacts and…

Continue Reading

Firebase App-Indexing – SMX London 2016

I presented at SMX London on the topic of App-Indexing. Prior to Google I/O 2016 it was called Google App-Indexing…

Continue Reading

App-Indexing @ SEO Barcamp – London 2016

SEO Barcamp has been running for several years in London and on Thursday the 19th May 2016 I presented on…

Continue Reading

David has previously co-published Google Advertising Tools 2nd Edition with O’Reilly and regularly writes for several industry blogs such as: Search Engine Journal, Flippa, Marketing.com.au, MarketingMag, DynamicBusiness, SEOmoz (now MOZ), Technorati, and Search News Central. His educational background includes a Business Marketing Diploma and a Business Marketing Degree from James Cook University for good measure.
He started out in this industry in 2008 under The Lost Agency as a search analyst, since I started back then have worked with several leading web development companies and several global marketing agencies such as Next Digital & Amnesia Razorfish. I’ve worked across projects focused on Google AdWords, Google Analytics, WebTrends, Facebook Advertising, Twitter Campaigns, Social Media Strategies, SEO Audits, SEO Technical Projects, ASO, Content Marketing, Link Building Projects and digital marketing strategies.

I need to write more content on Davidiwanow.com which is my main site but also can be found writing for several industry blogs when I get a good topic and some headspace to write a decent post. I also love promoting conferences and events and did a number of interviews with industry leaders in the past. After leaving Melbourne in 2013 I spent almost 3 years in Amsterdam working for Marktplaats which was part of ebay classifieds group and 2dehands.be and 2ememain.be which is the largest free classifieds site in Belgium. I spent a few years in London working at a SEO agency BlueGlass but needed more of a challenge so moved to Schibsted as SEO Manager for Global Deployments where I was promoted to Global SEO Manager looking after SEO & ASO across 22 leading classified websites. In 2019 I made a decision to return to The Netherlands with Danone as their Global Search & Traffic manager looking after their 379 digital properties. During Covid in 2021 I had the opportunity to move to Reckitt as Head of Search where I’m currently based looking after both paid and organic strategy for 800+ websites for brands such as Dettol, Lysol, Durex, Finish, Vanish, Nurofen, Gaviscon, Enfamil, Strepsils & Dobendan.