Web Analytics Rumours

This list is a new post that makes public the rumours around if particular companies or industries are planning on either dumping expensive analytics solutions or upgrading current entry level solutions to an enterprise level.  This list will be updated in time to give you an idea of how successful these predictions are, and what time frame it typically takes to make such a decision.

  • Large US Bank moving from one web analytics provider to WebTrends (April)
  • Large Automotive company moving from one web analytics provider to open source Piwik (April)