Let’s start this post that I love how KLM does most things but a recent email they sent seemed to…
Continue Readingemail failure
Shipito website issues
So next time you are working in customer service and get an email with an error or problem on your website, take the time to thank the person for reporting it and pass it onto your web developers, don’t advise them they are wrong and it’s not their job to explain what is wrong and place doubt in the accuracy of their issue they discovered.
Continue ReadingRailEasy fails at marketing
Rail Easy sets the bar high for failing to do marketing, breaking SPAM laws, poor quality email marketing, no direction on social media and generally a stumble and fail overall…
Continue ReadingDiesel fails email marketing
So by running an ineffective email campaign they have turned a consumer evanglists into a toxic consumer and we all understand the power of word of mouth….
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