Taylor Swift joined TikTok around 3:45pm Amsterdam time and within the first hour already passed 161.7k followers after posting her first video promoting her new album was now available, and seems to be now adding around 300-500 new followers a second. It will be interesting quickly she passes a million but my bet it will be easily done within the next 30-40 minutes based on the current growth patterns.
The first post was “Lots going on at the moment: Red (my version) vinyl is up for presale on my site and oh I’m on tiktok now let the games begin 😺 #SwiftTok”
It will be interesting how other social media platforms counter the growth of TikTok and if they will ever stop the growth of the platform that appears to be stealing Facebook’s lunch.