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Google Currents on Twitter Trends
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Continue ReadingVirginBlue Rebrand
The rebrand was part of VirginBlue’s move that takes them beyond the cheap and cheerful leisure market into a carrier that aims to appeal to both corporate and leisure market.
Continue ReadingHow I missed the Melbourne Cup
If you are trusting a company to do the development of applications ensure they take more than 30 seconds to actually test they function correctly and put your brand reputation in the mud
Continue ReadingJetset challenges Flight Centre
So the market has ruled once again and the ACCC has allowed the process to begin to create a new travel duopoly, but what else is at play besides Qantas?
Continue ReadingCall phones from Gmail
Really you need more bells & whistles inside Gmail, what’s wrong with Skype?
Continue ReadingRailEasy fails at marketing
Rail Easy sets the bar high for failing to do marketing, breaking SPAM laws, poor quality email marketing, no direction on social media and generally a stumble and fail overall…
Continue ReadingAdAge Power 150 fails
Could it be that as much as 1 in 5 sites listed in AdAge Power 150 should not be there?
Continue ReadingBavaria Beer free advertising with FIFA
Based on the growing media coverage I would say congratulations for Bavaria Beer for taking a risk and getting more coverage than the actual match would have got otherwise.
Continue ReadingPuma City New York to Fail?
If Puma was interested in getting this campaign viral, they should be using some of their social media assets. When I visited the location a few days ago they had hundreds of tourists taking photos but there was no real information as to what the event was about.
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