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Continue ReadingSocial Media
Event Cinemas fail to understand Search
Event Cinemas is now the sole online brand which seems to conflict with their offline marketing
Continue ReadingAT&T video fails at Social Media
AT&T fail to reach their audience using social media as they failed to tailor the message to the audience
Continue ReadingFacebook fan pages overwhelm business
Facebook doesn’t charge advertisers to create fan pages benefiting the 83 of the top 100 US advertisers
Continue ReadingUnified ECM vs Facebook
The ad model that is being disputed is CPM which advertisers typically pay a specified amount for every 1,000 page views or ad impressions.
Continue ReadingGeneral Motors fails using only email marketing
GM working to save a brand by running email marketing in a silo, without the support of a social media campaign, seems to be a campaign that is doomed to fail.
Continue ReadingTMZ fails to get SEO benefit
TMZ.com broke the Jackson story and doesnt even have much to show for it besides a one off 33% jump in visitors on the day they broke the news.
Continue ReadingHow Groundswell helps Business to Business Marketers
Business-2-Business profile tool, was built after 1217 business technology buyers were surveyed on their levels of social engagement
Continue ReadingTwitter Pictures from Last Hour
“Twicsy” allows for live searching of Twitter images posted using TwitPic or yFrog within the last hour.
Continue ReadingUsernames landrush on Facebook
Developers will have to wait a bit longer for username support as Facebook is still not allowing usernames to be accessible through its Platform API
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