Let’s start this post that I love how KLM does most things but a recent email they sent seemed to…
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Top 1% Influencer Marketing Campaigns
Linkedin launched one of it’s most successful viral campaigns but it seems that Kred actually started the ball rolling 2…
Continue ReadingRailEasy fails at marketing
Rail Easy sets the bar high for failing to do marketing, breaking SPAM laws, poor quality email marketing, no direction on social media and generally a stumble and fail overall…
Continue ReadingDiesel fails email marketing
So by running an ineffective email campaign they have turned a consumer evanglists into a toxic consumer and we all understand the power of word of mouth….
Continue ReadingVirginBlue fails Marketing with Velocity Gold Upgrade
Friday the 13th failure! Some members have been advised of an upgrade that they are ineligible for…
Continue ReadingGeneral Motors fails using only email marketing
GM working to save a brand by running email marketing in a silo, without the support of a social media campaign, seems to be a campaign that is doomed to fail.
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